Lillian Pierson, P.E., fractional CMO and growth strategist, engineers marketing systems that drive predictable growth for tech startups. With a professional engineering license and 20 years of experience driving growth for Fortune 100 and early-stage companies alike, she bridges product and growth marketing to drive real boots-on-the-ground traction. She's trained 2M+ professionals in AI and data, grown organic channels to 750K+ followers, and authored 11 books including Data Science For Dummies. Lillian helps VC-backed and bootstrapped founders (pre-revenue to $6M ARR) scale through structured playbooks and data-driven systems.
AI in marketing offers potential but often leads to wasted resources without clear goals and proper planning. Understand when and how to adopt AI effectively.
Learn how a product-led content strategy drives SaaS growth by aligning content with user needs and leveraging real-world success stories.
Explore how AI growth marketing systems streamline revenue generation by automating processes and enhancing data-driven decisions.
Top PLG consultants for AI-native products and what to avoid: slow onboarding, unlimited free tiers, and outdated pricing.
Learn how to select the right cross-channel attribution tools for B2B marketing, enhancing ROI and understanding the buyer’s journey.
Blending AI into your marketing strategy isn’t about replacing creativity — it’s about making it more precise. Here’s the practical approach for tech-forward B2B brands.
Learn how to optimize your Reddit posts for AI search engines and boost your visibility in AI-generated answers through authentic engagement.
AI marketing benchmarks for pipeline influence, CAC reduction, conversion lifts, content speed, and typical payback timelines.
Explore the top 10 AI-driven marketing tools for startups in 2025, designed to enhance productivity and streamline growth strategies.
Choosing the right tool to send emails and text messages is important and requires research before committing. The research, however, can take a lot of time, especially considering the number of ESPs currently competing in the market.
Learn how to perform hierarchical, moderated, multiple regression analysis in R with step-by-step code, interpretation, and visual examples.
Explore how Vibe Marketing merges emotional storytelling with data insights to enhance B2B tech strategies and drive meaningful customer connections.
Gut feel doesn’t scale. Here’s how data-driven pipeline management improves forecast accuracy, deal velocity, and rep accountability across a B2B sales org.
