The Convergence Blog

A STRATEGIC RESOURCE HUB TO HELP TECH STARTUP LEADERS

AI Tools for Product Marketing: What’s Worth Using (and What’s Not)

Explore essential AI tools that enhance product marketing efficiency, from content creation to automation, and find what suits your needs best.

10 Proven Marketing Techniques for Startups to Gain Traction Fast

Explore 10 low-cost marketing strategies that can help startups rapidly gain traction and build a loyal customer base without a huge budget.

Top 10 Free Marketing Tools for Startups in 2025

Explore the top 10 free marketing tools for startups in 2025, designed to enhance growth and streamline your marketing efforts without breaking the bank.

MQL vs SQL vs PQL Explained: Which Leads Should You Prioritize?

Learn how to prioritize MQLs, SQLs, and PQLs effectively in your sales strategy to maximize conversions and optimize your lead management process.

Is AI for Marketing Overhyped? What Startups Really Need to Know

AI in marketing offers potential but often leads to wasted resources without clear goals and proper planning. Understand when and how to adopt AI effectively.

5 Powerful Artificial Intelligence in Marketing Examples For You To Copy

Explore five practical AI tools that enhance marketing strategies, improve lead conversion, and boost overall business performance.

The 4 Best Revenue Models For Startups in The Tech & Data Space

Are you ready to start monetizing some SERIOUSLY profitable new revenue models in your startup? Read up on powerful revenue model options — comes complete with real-life examples & clear explanations on how these models elevate a startup from struggling to a scalable and profitable one.

Omnichannel Analytics and Channel Scoring for MORE SALES AND LOWER CHURN

Improve sales, reduce churn, and increase ROI by scoring and prioritizing your sales and marketing channels based on their performance. This tactical blog post instructs on how to get it done.

The Secret To Building AI Software That Actually Sells

Want to secure early sales and establish a customer base before full market release? Learn how by reading up on preliminary market research, monetization through initial service offerings, and effective strategies for pre-launch and product launch.

The Best Revenue Models for Startups in the Tech and Data Space

Are you ready to start monetizing some SERIOUSLY profitable new revenue models in your startup? Read up on powerful revenue model options -- comes complete with real-life examples and clear explanations on how these models elevate a startup from struggling to a scalable and profitable.

Driving growth & impact at scale

Grew top-of-funnel channels from 0 to ~750,000.

Educated ~2 million tech workers through partnerships and digital products.

Supported 10% of Fortune 100 companies.