The Convergence Blog


5 Essential Customer Acquisition Pillars For Scoring High-Ticket Sales In Your Tech Startup

Adopt this customer acquisition framework to sign dramatically more high-ticket deals -- comes complete with examples & how-to tips.

The Secret To Building AI Software That Sells On Auto-Pilot

Want to secure early sales and establish a customer base before full market release? Learn how by reading up on preliminary market research, monetization through initial service offerings, and effective strategies for pre-launch and product launch.

Omnichannel Analytics and Channel Scoring for More Sales & Less Churn

Improve sales, reduce churn, and increase ROI by scoring and prioritizing your sales and marketing channels based on their performance. This tactical blog post instructs on how to get it done.

The 4 Best Revenue Models For Startups in The Tech & Data Space

Are you ready to start monetizing some SERIOUSLY profitable new revenue models in your startup? Read up on powerful revenue model options -- comes complete with real-life examples and clear explanations on how these models elevate a startup from struggling to a scalable and profitable.

Leveraging Content Marketing for Startup Growth: What Every New Founder Needs to Know

Learn to leverage content marketing for startup growth, improved brand equity, and better ROI -- comes complete with actionable insights on content types, budget allocation, and practical tips to start and maintain effective content marketing strategies.

10+ Products, Services & Business Models Ideas For Early-Stage Startup Founders!

Learn to strategically position your startup for go-to-market success. This blog post covers practical strategies for generating marketable startup ideas, clarifying customer profiles, identifying value propositions, and selecting appropriate business models.

Calculate Customer Acquisition Cost: A Startup Guide

Make better informed financial decisions to drive growth in a more efficient manner with this comprehensive guide on CAC calcs.


We know a thing or two about supporting deep tech B2B startups (like Cloudera, SingleStore, and Domino Data Lab) and global corporations (like IBM, SAP, Amazon, and Ericcson) with powerful product and program marketing strategies.

Top-Of-Funnel Growth: ~700,000​

We’ve grown top-of-funnel channels, from 0 to an audience size of ~700,000.

Product Distribution: ~2 Million​

Through our partnerships & digital products, we’ve educated ~2 million tech workers worldwide on topics related to data science, AI, marketing strategy & growth strategy.

10% Fortune 100

Our products & services have supported 10% of Fortune 100 companies.