4.78 average with 2 million paying customers, readers & learners

Data-mania reviews: hear it from your peers

Over 2 million people have used our services and digital products. Read their reviews to learn how marketing excellence changed their world.

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Thank you so much for this wonderful course, Lilian!

Diana Dent, Data Scientist

Easy to understand.

Shannon K. Allen, VISN-19 Clinical Contact Center Nurse Manager

Sorts out the high-level topics and allows understanding to decide if you want to jump into this field.

Paula

The content is good and clear for a beginner as it gives opportunities for further learning and deeper understanding.

willbroad otieno, Operations Analyst, Global

Good context with relevant examples.

Khaled M. Ali Aklan Albanna, Systems and IT Advisor for YBRD Chairman Board of Directors

I would like to thank you for writing the book. It really helped me to understand the field. Thanks Lillian.

Fahad Masood Reda, Online Educator

I was able to secure a $96k contract with an awesome start-up company.

Kamarin Lee, Chief Decision Scientist & Founder @ Finetooth Analytics

Lillian Pierson’s gift for turning incredibly complex and high-technical information into engaging, approachable, and highly-consumable content is paired with an innate understanding of trending or soon-to-be trending technology topics. These talents led my team to first follow Lillian and ultimately engage with her as one of the industry’s top luminaries in our Analytics Influencers Program. She covered several of our critical events and provided her valuable perspective and voice to our audience engagement.

Matt Carter, Global Program Director @ IBM

The contents of this course is a good start for beginners.

KhineMoe Nwe, Teaching Assistant

(This book) is surprisingly comprehensive – and not an easy read. But the first three chapters give an effective overview of the subject requiring little or no background. The writing is excellent, serious without being stuffy, but free of the sometimes excessive cornball humor other Dummies books have. The “part of tens” – often throwaway – is full of genuinely useful links to a variety of data visualization tools and resources. I learned a tremendous amount from this book and plan to keep it close at hand as my own job increasingly takes on (relevant) aspects and projects.

frankp93

Excellent introductory book! It provides an overview of the subject, without deviating from the initial training of technical skills. He helped me get started.

Carlos Eduardo Figueiredo Filho

This book nicely describes how this new field differs from the “old sciences”. The intellectual basis is at a readable level for even the newest of new dummy looking for clues English continues to spawn new words and fields of study, the dummies series and this title does not disappoint once again in providing a readable description of what is an emerging field.

Trading Central

Lillian is very conscientious, detailed and goal-oriented that performs at a very high level. Her attitude and work ethic will bring great value to any organization. She is a great asset!

Willie Thomas, President @ BFA Environmental

I highly recommend (Lillian’s course). The course is exceptionally well-structured, featuring thorough and well-organized chapters. The lessons and hands-on training were extremely helpful and practical, and the pacing was excellent. The quizzes were cleverly crafted to challenge and reinforce learning effectively. This is a fantastic resource for building a strong foundation.

Anonymous,

Lillian is an extremely dedicated, professional, and hardworking individual. She was always willing to tackle new and varied tasks.

Patrick Barnes, P.G., Founder/CEO @ BFA Environmental and Limitless Vistas

Thanks Lillian! It’s a lot of work but your approach makes it clear & doable! I’m quite excited to be honest. I’m done postponing an opportunity.

Emmanuel Emordi, Chief Marketing Officer @ Hifive.ng

Amazing videos and proper explanation of topics.

Mohammed Obaidur Rahman Akbar, Data Science Intern

Very easy and comprehensive course for those beginning. I am really enjoying it!

Felipe Dutra, Director of Sustainability

Provides a comprehensive overview of the tools and techniques someone would need to deep dive. Lots of great examples!

Vishal Mehmi, Product Design Engineer, Thermal Design

This course covers a lot! Thank you 🙂

Pierre Rubiano, HR Data Analyst, Engineer & Scientist / Agile Coach

Before signing up with Lillian, I was frustrated by a lack of knowledge in the whole area. I turned the entire class over to Lillian, and within 2 weeks she had a full curriculum developed and delivered to more than 12 happy technical professionals.

David Norwood, Founder

The methods I learned were helpful to me in leveling up my career.

Frank Lavinge, Global AI GTM Leader @ Red Hat

Highly recommended.

Rahul Kumar, Director – Customer Acquisition

The instructions are very clear and easy to follow.

Hua Bu, CFA, News/Data Automation Engineer

(Lillian) has been able to touch on the in-depth explanations to the most basic. I am using this course to revise my basics and since it is very helpful to me, I am sure it is going to be very beneficial for a beginner as well.

Ashish Francis, Business Analytics Manager

This is an introduction that in very relatable terms explains the breadth and business case of data science. There are great ideas in this book for what to study, how to study, and what options are available for specialization. To me, the most valuable part of what Pierson brings to the table here is how to “pitch” data science (and the products it encompasses) to clients. She communicates benefits and concepts in a way that is conducive to the conference room conversation. Taken for what it is, I believe this book is an excellent resource.

rvr-rnr

Yes it is awesome, engaging and especially for beginners.

Mandar Priya Phatak, Data Analyst

(This book) is an excellent primer by Lillian Pearson and is a must have. It is comprehensive and an easy read. The author has excellently explained the difference between (concepts) which are often confused to be the same by most people. The book will definitely point you in the right direction. I learned quite a lot from this book and would always keep it handy.

Mohit T

Lillian is talented writer and researcher. She is a clear and effective communicator. She consistently delivers and is a pleasure to work with.

Cameron Foxgrover, Marketing Manager @ DoorDash

I will recommend this course to every beginner in the field.

Darlington Y. Faddams, Data Science Lead Trainer

ENTERPRISE-SCALE MARKETING EXPERTISE

FOCUSED ON EARLY-STAGE STARTUP GROWTH CHALLENGES

I built the demand gen systems that got me to 10% of Fortune 100 brands, 2M+ paid subscribers (Read our wall of ♥), $7+ MIL IN DIRECT REVENUE GENERATED, and 700K+ channel growth… Now I’m helping early-stage startups who need predictable pipeline without burning cash on paid ads.

$750k Revenue Generated
(First Year)

ENTERPRISE CONSULTING
CASE STUDY

1,100 Organic MQLs
at $50 CPL

SERIES F DATABASE CO.
CASE STUDY

200x User Growth
(in 90 Days)

VC-BACKED DATA SAAS
CASE STUDY