4.78 average with 2 million paying customers, readers & learners

Data-mania reviews: hear it from your peers

Over 2 million people have used our services and digital products. Read their reviews to learn how marketing excellence changed their world.

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I used the original book in 2017 to develop an understanding of the field, and being featured in it (bottom of page 345) is like coming full circle again. I definitely recommend this book if you’re a business leader wanting to learn more about the methodologies data scientists use!

HRJ

Great introduction. It’s great to have an instructor help explain in an easy-to-understand manner.

Derek Eodice, MBA, Supply Chain Analyst

The 1-1 sessions helped me nail down one focused program, tying all the loose ends together, defining premium prices and how to sell the program. Thanks to the coaching, I sold a project at 3 fold of the price I dared to ask before, giving me the freedom to pull in a team, and have more time for myself.

Yves Mulkers, Founder @ 7wData

I enjoyed this book. It’s a great overview of a topic that covers a broad range of disciplines. The author puts emphasis on topics and skills that analysts, scientists, engineers, computer scientists, and data visualization experts use daily. This is a good starting place. Keep in mind this is a Dummy book, so the topics are merely touched on. You’ll have to find other sources for a more in-depth study, but at least you’ll have a better idea of what you’re looking for after reading this.

James W Thomas

Definitely a must-do for beginners. It doesn’t dive too deep, but it’s a perfect starting point that eases you into the subject without overwhelming you. By the end, you’ll feel inspired and eager to explore further. It sparks curiosity and leaves you hungry for more

Phing Hua, Senior Manager Digital Accelerator

Through Lillian’s service, we got incredible value from connecting with her audience in a truly authentic way. We got fantastic engagement around her posts and her social media outreach strategies. More specifically, her outreach delivered over 1 million views and 45,000 engagements in 3 months. We hope to bring her on again for next year’s campaign.

Kevin J. Allen, Manager @ IBM Developer Content Acquisition

This instructor explains clearly and effectively. I’ve tried to learn the same topic from some other instructors, but they weren’t as good.

Abtin J., Smart Home

Lillian is a very motivated, focused, intelligent, talented, hard working professional, with high levels of integrity.

Roy Oliver, Founder & CEO of Serenity Global Solutions

Sure, will recommend, engaging!

Rajesh Chandrasekaran, Software Architect – Cloud Infrastructure

Great tutorial and instructor.

林彥宏, 區經理

(Lillian) packages this course with lots of relevant examples to stimulate learning. A much necessary toolkit!

Danny N., Project Specialist

Lillian is an extremely dedicated, professional, and hardworking individual. She was always willing to tackle new and varied tasks.

Patrick Barnes, P.G., Founder/CEO @ BFA Environmental and Limitless Vistas

We hired Lillian to increase sign-ups and participation for our Dice Hack It activation. She was one of our top that we worked with. We were extremely satisfied with her performance and the outcome.

Dice, Technology and Engineering Recruitment Company

Good course to start from scratch

José Pellitero Pérez, LNG Cargo Operations Manager

Simple, practical, hands-on and a clear conceptual introduction.

Giancarlo Benvenutto, Ingeniero de ventas

Good book to help get a basic understanding.

Amazon Customer

Great course, I appreciate the content and overview.

Dr. Michael Post, PT, DPT, Founder

I LANDED A DEAL WHERE I EARNED $750K FOR WORK THAT I WAS ABLE TO DELIVER IN LESS THAN 2 WEEKS… Working with Lillian felt like true advisory. She quickly unpacked the core issue behind a 45-item to-do list, helped me refine my vision and positioning, and gave me a quality-first path to attract the right niche. I finally embraced the business, got genuinely excited to build again, and could clearly see my growth trajectory.

Anonymous, Founder

(This book) is surprisingly comprehensive – and not an easy read. But the first three chapters give an effective overview of the subject requiring little or no background. The writing is excellent, serious without being stuffy, but free of the sometimes excessive cornball humor other Dummies books have. The “part of tens” – often throwaway – is full of genuinely useful links to a variety of data visualization tools and resources. I learned a tremendous amount from this book and plan to keep it close at hand as my own job increasingly takes on (relevant) aspects and projects.

frankp93

Easy read, great resource!

Kirsten

Lillian’s work was instrumental in reaching and building a relationship with that mission-critical, younger demographic. Lillian achieves really high engagement rates. I wish there were 10,000 more of her!

Chelsea Andrews, Cofounder @ TechMode

I would like to thank you for writing the book. It really helped me to understand the field. Thanks Lillian.

Fahad Masood Reda, Online Educator

This is an introduction that in very relatable terms explains the breadth and business case of data science. There are great ideas in this book for what to study, how to study, and what options are available for specialization. To me, the most valuable part of what Pierson brings to the table here is how to “pitch” data science (and the products it encompasses) to clients. She communicates benefits and concepts in a way that is conducive to the conference room conversation. Taken for what it is, I believe this book is an excellent resource.

rvr-rnr

(Lillian’s) expertise enabled her to answer audience questions with ease and generate additional discussion. She was a pleasure to work with. She was very responsive and understanding of our needs. We look forward to working with her again.

Kristin Montalbano, Director, Digital Publicity & Media Relations @ National Geographic Channel

We saw great engagement around her blog posts and her social media outreach strategies. Her content and outreach delivered over 28k blog views, almost 13k social engagements, as well as 150k+ social impressions. Our client was pleased with the project results.

Lauren Sharabianlou, Senior Manager of Product Marketing (on behalf of Intel)

It’s been 14 months since joining and I finished the (first) year with $100k in revenue – and based on where I am going right now, I should hit $100k this first quarter.

Jordan Goldmeier, CEO @ Anarchy Data

Very practical and methodical.

Vinod Kumar, Fintech Enabler/Transaction Banker/Digital Payments/Corporate Banking

It is an easy book dealing with interesting issues.

Jaroslaw Krzywanski

The instructions are very clear and easy to follow.

Hua Bu, CFA, News/Data Automation Engineer

Your advice and willingness to share your process has been a major influence and I am SO VERY GRATEFUL.

Heather A. Smith, Founder and Head of AI Strategy @ JILLCOPR, Inc.

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I built the demand gen systems that got me to 10% of Fortune 100 brands, 2M+ paid subscribers (Read our wall of ♥), $7+ MIL IN DIRECT REVENUE GENERATED, and 700K+ channel growth… Now I’m helping early-stage startups who need predictable pipeline without burning cash on paid ads.