Lillian Pierson, P.E., fractional CMO and growth strategist, engineers marketing systems that drive predictable growth for tech startups. With a professional engineering license and 20 years of experience driving growth for Fortune 100 and early-stage companies alike, she bridges product and growth marketing to drive real boots-on-the-ground traction. She's trained 2M+ professionals in AI and data, grown organic channels to 750K+ followers, and authored 11 books including Data Science For Dummies. Lillian helps VC-backed and bootstrapped founders (pre-revenue to $6M ARR) scale through structured playbooks and data-driven systems.
Seven vetted GTM consultants for tech startups — compare fractional CMOs, RevOps firms, mentorship platforms, growth agencies, and freelance options by stage and price.
Learn how to create custom attribution models in five steps to optimize marketing efforts and gain insights tailored to your business goals.
Last Monday I woke up convinced my co-founder Jonathan and I needed to de-risk.
Learn how AI lead scoring enhances B2B marketing by prioritizing leads, improving conversions, and streamlining sales processes.
Learn how to optimize your Reddit posts for AI search engines and boost your visibility in AI-generated answers through authentic engagement.
Compare Fractional CMOs, GTM Engineers, and marketing agencies to see whether your startup needs strategic leadership, technical systems, or execution support.
A practical 8-step GTM playbook that turns IT services from referral-dependent to repeatable growth—define value, target segments, price, sell, and optimize.
Learn how a product-led content strategy drives SaaS growth by aligning content with user needs and leveraging real-world success stories.
Learn how to accurately interpret A/B test results by understanding statistical significance, sample size, and effective data analysis techniques.
Customer feedback loops are crucial for product-led growth, driving improvements and enhancing user satisfaction through actionable insights.
If you’re leading a technology company or business unit and if you’re eager to explore the forefront of AI-driven marketing strategies – or the use of AI agents in marketing – this is your roadmap.
Learn how TTS can support startups with more scalable customer services and the nuances involved in onboarding a new customer.
How Daphne Tay pivoted Bluente from language learning to enterprise translation by following customer pain instead of founder vision
A conversion funnel maps every step between stranger and customer. Here’s the full breakdown — plus the funnel tools worth using if you’re running a data business.
Explore how AI growth marketing systems streamline revenue generation by automating processes and enhancing data-driven decisions.
Explore the top 10 AI-driven marketing tools for startups in 2026, designed to enhance productivity and streamline growth strategies.
Your AI pricing model must determine which KPIs you track—seat, consumption, or hybrid require token-level margins, burn multiple, and blended P&Ls.
Explore how vibe coding tools are revolutionizing marketing with AI, automating tasks, and enhancing efficiency without technical skills.
Explore when to hire a fractional CMO and how startups can benefit from hiring a fractional CMO for strategic marketing leadership without the cost of a full-time hire.
Choosing the right tool to send emails and text messages is important and requires research before committing. The research, however, can take a lot of time, especially considering the number of ESPs currently competing in the market.
Discover 7 common GTM architecture failures causing high CAC in SaaS and learn how to fix them to drive sustainable growth.
