5 Awesome Metrics for Monitoring and Optimizing Your User Activations

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5 Awesome Metrics for Monitoring and Optimizing Your User Activations

Picture of Lillian Pierson, P.E.

Lillian Pierson, P.E.

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It’s time for round 3 of the Data-Mania summer series on ROIs and measuring analytics for online growth. Last week, we covered 7 Excellent Metrics for Monitoring and Optimizing Your Acquisitions Tactics. And this week we’re moving into the activation layer of the funnel.

If you need to track and monitor the effectiveness of your activation tactics, I highly encourage you to consider the 5 following metrics.

activation

So, what do you think? Got any metrics to add? If so, please mention them in the comments section below. Also, if you’re interested in knowing more about the perfect metrics to watch when growing your business, check out Lean Analytics: Use Data to Build a Better Startup Faster.

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HI, I’M LILLIAN PIERSON.
I’m a growth advisor and fractional CMO that architects strategies that drive 10x more growth from the marketing foundations you already have.
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If you’re looking for marketing strategy and leadership support with a proven track record of driving breakthrough growth for tech startups across all industries and business models, you’re in the right place. Over the last decade, I’ve supported the growth of 30% of Fortune 10 companies, and more tech startups than you can shake a stick at. I stay very busy, but I’m currently able to accommodate a handful of select new clients. Visit this page to learn more about how I can help you and to book a time for us to speak directly.
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HI, I’M LILLIAN PIERSON.
I’m a fractional CMO that specializes in go-to-market and product-led growth for B2B tech companies.
Apply To Work Together
If you’re looking for marketing strategy and leadership support with a proven track record of driving breakthrough growth for B2B tech startups and consultancies, you’re in the right place. Over the last decade, I’ve supported the growth of 30% of Fortune 10 companies, and more tech startups than you can shake a stick at. I stay very busy, but I’m currently able to accommodate a handful of select new clients. Visit this page to learn more about how I can help you and to book a time for us to speak directly.
I'M INTERESTED
Get Featured
We love helping tech brands gain exposure and brand awareness among our active audience of 530,000 data professionals. If you’d like to explore our alternatives for brand partnerships and content collaborations, you can reach out directly on this page and book a time to speak.
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