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Business Intelligence vs Data Science

Picture of Lillian Pierson, P.E.

Lillian Pierson, P.E.

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https://www.youtube.com/watch?v=LUfpOrOMXVI&feature=youtu.be

In today’s video, you’ll learn some core differences between business intelligence and data science.

[table colwidth=50″],Business Intelligence

Data Sources,Mostly internal
Technologies,OLAP / ETL / Data warehousing

Types of Data,Customer service/Sales/Marketing/Operational/Employee performance

Expertise,IT/Business Technology

Outputs,Reports/Data Tables/Dashboards[/table]

[table colwidth=50″],Data Science

Data Sources,Internal and external
Technologies,Cloud platforms / R / Python / Machine learning

Types of Data, Transactional/Social/Machine/Audio/Video/Emails/PDFs

Expertise,Math/Stats/Coding/Business

Outputs,Interactive analytics/Data visualizations[/table]

Learn more about big data and data science in my newly released book, Data Science for Dummies. We also offer online classes for people who want to quickly and cheaply learn how to get started in doing data science.

HI, I’M LILLIAN PIERSON.
I’m a fractional CMO that specializes in go-to-market and product-led growth for B2B tech companies.

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If you’re looking for marketing strategy and leadership support with a proven track record of driving breakthrough growth for B2B tech startups and consultancies, you’re in the right place. Over the last decade, I’ve supported the growth of 30% of Fortune 10 companies, and more tech startups than you can shake a stick at. I stay very busy, but I’m currently able to accommodate a handful of select new clients. Visit this page to learn more about how I can help you and to book a time for us to speak directly.
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Hi, I'm Lillian Pierson, Data-Mania's founder. We welcome you to our little corner of the internet. Data-Mania offers fractional CMO and marketing consulting services to deep tech B2B businesses.

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Fractional CMO for deep tech B2B businesses. Specializing in go-to-market strategy, SaaS product growth, and consulting revenue growth. American expat serving clients worldwide since 2012.

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