The Convergence Blog
The Convergence Blog
A STRATEGIC RESOURCE HUB TO HELP TECH STARTUP LEADERS
Customer Feedback Loops for PLG Success
Customer feedback loops are crucial for product-led growth, driving improvements and enhancing user satisfaction through actionable insights.
How AI Powers Dynamic Segmentation for ROI
Explore how AI-driven dynamic segmentation enhances marketing strategies, boosts ROI, and addresses the limitations of static methods.
How to Use Data to Build a Personalization Engine for Your SaaS
Learn how to leverage customer data to create a powerful personalization engine that boosts SaaS growth, retention, and conversions.
How Do Marketplaces Make Money & How to Monetize Yours
Explore diverse revenue models for marketplaces, from transaction fees to subscriptions, and learn how to maximize profitability without compromising user experience.
Why Every Business Needs an AI Marketing Strategy to Stay Ahead in 2025
Transform your marketing operations with an AI marketing strategy that drives unparalleled efficiency and effectiveness.
How to Choose Cross-Channel Attribution Tools for Maximum Impact
Learn how to select effective cross-channel attribution tools that enhance marketing insights and optimize revenue tracking for B2B companies.
The 4 Best Revenue Models For Startups in The Tech & Data Space
Are you ready to start monetizing some SERIOUSLY profitable new revenue models in your startup? Read up on powerful revenue model options — comes
complete with real-life examples & clear explanations on how these models elevate a startup from struggling to a scalable and profitable one.



Omnichannel Analytics and Channel Scoring for MORE SALES AND LOWER CHURN
Improve sales, reduce churn, and increase ROI by scoring and prioritizing your sales and marketing channels based on their performance. This tactical blog post instructs on how to get it done.
The Secret To Building AI Software That Actually Sells
Want to secure early sales and establish a customer base before full market release? Learn how by reading up on preliminary market research, monetization through initial service offerings, and effective strategies for pre-launch and product launch.
The Best Revenue Models for Startups in the Tech and Data Space
Are you ready to start monetizing some SERIOUSLY profitable new revenue models in your startup? Read up on powerful revenue model options -- comes complete with real-life examples and clear explanations on how these models elevate a startup from struggling to a scalable and profitable.
Driving growth & impact at scale

Grew top-of-funnel channels from 0 to ~750,000.

Educated ~2 million tech workers through partnerships and digital products.

Supported 10% of Fortune 100 companies.