How To Build A Recommendation Engine in R | A Marketing Data Science Demo

1 billion dollars per year. That’s how much Netflix’s Chief Product Officer Neil Hunt estimates the company saves per year thanks to their global recommendation system. No wonder you’ve found yourself searching for how to build a recommendation engine in R! They’re valuable commodities! From tech giants like Netflix to Amazon to YouTube, enterprises all […]
Data Science Process Lifecycle: 8 Steps To Improving Yours By Developing A Business-Centric Data Use Case Framework

If you follow my blog, trainings, books or data strategy products, there’s a good chance you’re a data professional, a data leader, or at the very least need to harness and utilize data for your business. And if you’re following along ardently, you’re probably excited to know that today’s blog post is actually a super-valuable, […]