David Darby

Great book! I made my staff read it as well and they also commented on the clarity and comprehensiveness of the book. Somehow it feels superior to any other “For Dummies” book I’ve ever read. Pro Tip: follow the author on Twitter. She’s super knowledgeable and tweets great stuff. Overall: I recommend this book to anyone.

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Hi, I'm Lillian Pierson, P.E.
Fractional CMO & GTM Engineer for Tech Startups
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HI, I’M LILLIAN PIERSON.
I’m a fractional CMO that specializes in go-to-market and product-led growth for B2B tech companies.
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