How I Cracked AI Search Visibility Without Spending a Dollar on Ads

Build your AI search visibility, one podcast guest spot at a time…
CAC Benchmarks for B2B Tech Startups 2025

2025 CAC benchmarks for B2B tech startups: industry and channel averages, LTV:CAC targets, payback periods, and tactics to lower acquisition costs.
I Tested Every AI Search Visibility Tool. Here’s The One That Actually Changed My Strategy

Why the best AI search visibility tool shows you WHO you’re cited with, not just IF you’re cited.
Mapping The Timeline Of A Successful M&A Deal For Tech Startups

While every deal has unique elements, the overall structure of a successful M&A timeline follows this predictable path…
I Thought “GTM Engineer” Was Marketing BS. Then I Found 89 Startups Hiring for It.

How a licensed P.E. accidentally became the thing she thought was a fad
AI Visibility Playbook: How to Show Up in AI Answers

The winning teams won’t treat AI visibility as a one-off project. They’ll treat it as an editorial OS. Here’s exactly how to show up in AI answers.
Predictive Analytics in Marketing: 10 Real-World Use Cases Driving Results

Explore the power of predictive analytics in marketing with real-world use cases that enhance customer engagement and optimize ROI.
AI Growth Marketing Systems: How to Automate and Scale Predictable Revenue

Explore how AI growth marketing systems streamline revenue generation by automating processes and enhancing data-driven decisions.
Growth Forecasting Explained: How Hierarchical Models Deliver More Accurate Predictions

Hierarchical models enhance growth forecasting accuracy by leveraging multi-level data, offering businesses a strategic edge in predicting revenue.
Top 9 AI Marketing Educators to Learn From in 2026

Explore nine top AI marketing educators who simplify AI for marketers, offering practical courses to enhance skills and drive business growth in 2026.
Branding Blind Spots: The Hidden Mistakes That Hurt Growth

Every company believes it understands its brand. Yet even the most successful businesses have gaps between how they see themselves and how customers see them. These gaps can weaken trust, slow growth, and reduce market relevance. Identifying and addressing these blind spots is one of the most important steps toward building a resilient brand. Misaligned […]
The Cold Start Problem: How to Generate Your First 100 B2B SaaS Leads Without a Marketing Budget

Learn effective strategies to generate your first 100 B2B SaaS leads without a marketing budget by leveraging your network and data-driven approaches.
Top 10 AI Marketing Experts Who Are Actually Automating Growth in 2026

See how today’s top AI marketing experts are transforming growth with innovative automation strategies and tools.
AI Startup DualEntry Secures $90 Million Series A funding to Enhance ERP Market Strategy

DualEntry raises $90M Series A to expand its AI-native ERP platform and enable rapid ‘NextDay Migration’.
Your First AI Marketing System: 7 Building Blocks Every Startup Can Afford

Streamline your startup’s marketing with an affordable AI system using seven key tools for growth and efficiency.
How Startups Can Deploy TTS for Scalable Support and Onboarding a New Customer

Learn how TTS can support startups with more scalable customer services and the nuances involved in onboarding a new customer.
How to Find a Fractional CMO: 9 Criteria Every Founder Must Check

It’s hard to find a fractional CMO that’s worth their weight. Check these 9 criteria before making a hire (even if your candidates have impressive portfolios)
A Real Performance-Based Pricing Example: How Strategic Positioning Unlocked a $750K Enterprise Deal

Let me share a performance-based pricing example that completely transformed how one of my clients approaches enterprise deals. This data consultant had all the technical chops you’d expect – deep specialization, real expertise, years of experience. But here’s what he didn’t have: clear market positioning, consistent inbound leads, or any systematic approach to landing enterprise […]
CAC Calculator: Identify Your Customer Acquisition Cost

Find your customer acquisition cost with our free CAC calculator. Input expenses and new customers to see your CAC and optimize marketing spend!
Best Fractional CMO Companies for AI Startups: The Need for a Different Breed

AI startups need fractional CMOs who understand data, ML, and scalable growth systems. Compare the best fractional CMO companies and see which fits your goals.
How to Build Multi-Channel GTM Growth Engines

Learn how to create scalable multi-channel GTM growth engines with optimized customer acquisition strategies and advanced metrics.