So exciting...

We've Got Your Data Superhero


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You're A

Data Leader!

Your secret superpower is your talent for leading teams and project stakeholders through the process of building successful data solutions. You’re a meticulous planner and organizer, which empowers you to show up at the right place and the right time, to keep your team members moving forward without delay – almost every time. And, you love doing it!

You’ve always had a love for data and the incredible outcomes that it makes possible. That passion has taken you great places in your life so far.

You love the stability that comes with earning a steady paycheck; You're risk averse - which is perfect for what you do: Plan and lead data projects that get real results for your company.

When you’re facing an obstacle, you love to collaborate with smart people across your company (like attracts like, right?). With teamwork, and some input from the data implementation people, you can form brilliant plans for accomplishing any task, no matter how complex it may be. You get the job done, no matter how much stakeholder feedback you’ve got to accommodate.

This is how groundbreaking technologies are built.

Your patience and thoughtfulness keep you close in the hearts and minds of the data professionals and developers whose work you support -- all the way to production, baby (and beyond)

Way to go, you! You started with an impossible request, a disjointed data team and some huge data infrastructure obstacles, but you turned it into a finely tuned data insight producing machine - Your data project management skills are something you can really hang your hat on.

You’re a complete BOSS with leading technical projects - a true pioneer on your company’s data turf.

Wait What? Doesn’t sound like you? You’re probably more of a hybrid unicorn… And in that case, you are probably also a good part like this other type of data superhero >> POP OVER TO SEE YOUR OTHER HALF.

Ok Data Leader, inside that oh-so-smart brain of yours, it’s likely you’re dealing with your own inner obstacles. From perfectionism to impostor syndrome, from slight cynicism to outright frustration - you often find yourself dealing with more people problems than you feel that you deserve (it happens to the best of us)

From the outside data world, looking in - You’re an absolute star! You’re one of the few that actually knows how business works. You know so much about SO MANY diverse topics! And you know how to integrate this knowledge to deliver incredible programs, projects and products. Everyone thinks it just comes naturally to you (and it does) - but secretly you know that your success didn’t happen overnight. You know the truth about all those years you’ve put, in becoming the data leader that you are today.

From the outside data world, looking in - you’re the mythical creature that can transform raw data (and data people) into real and positive business outcomes. But what the outsiders aren’t seeing is that you’re dealing with your own concoction of stress, fears, and people problems.

Hey there, I'm

lillian text
I’m an American data startup founder as well as a licensed Professional Engineer. On top of my data-fixation, I’m also obsessed with startup growth & marketing, nitro cold brew coffee, Thai massage, and expat living.

Here's my micro-reel...

When I made the transition to full-time entrepreneur (in 2013), I declined a second interview with Facebook Menlo Park and instead moved to Chiang Mai, Thailand, where I lived off $600/month in order to bootstrap my startup from near-scratch.

This business became a multi-six figure earner for me, I’m fully supported with an incredible team, and we have a thriving online community of 650k data professionals. To date, I’ve educated over 1.7 Million data professionals on topics related to AI. Oh, and I’ve been working remotely for the last 9 years from my luxury villa in the Gulf of Thailand (when I’m not off traveling the world with my loving husband + children in toe).
We help startup founders and leaders make more money by utilizing our powerful growth, marketing & product strategies.

Wanna Know More About Data Leaders?

Grab your computer glasses because I've got something you need to see!

As a Data Leader, your career prospects are off the chain!

Let me just lay it out for you real quick.

Data Leader Roles

The following roles are a perfect fit for people whose personalities resonate with the Data Leader Superhero.

$45k - $65k

Average Annual Salary (USA)

**Lower barrier of entry roles, listed in order of increasing average annual salary


$65k - $110k

Average Annual Salary (USA)

**Higher barrier of entry roles, listed in order of increasing average annual salary

Data Leader's Top Compensation Packages

The good news doesn't stop there, either! The long-term career trajectory for Data Leaders is almost limitless. Check out these compensation stats that I pulled from


Product Manager, Level E6

Facebook Compensation Package (2021), according to

But, there are some...

Major Obstacles

There are some major obstacles you'll want to avoid if you ever want to make it to the top.

Once you master your craft is when the real learning begins - you'll have to keep training, keep self-educating, keep updated in your overall knowledge of data leadership requirements - especially as they pertain to data science, data strategy, product & program design, law & policy, economics, marketing & growth, psychology, and user experience. Due to the rapid evolution of technology and data-intensive solutions, you'll have to be a lifelong learner. There will never come a day when you've learned it all and can totally relax.

Also, just because you're a Data Leader doesn't mean you can totally avoid all the detailed implementation stuff, either. To get hired for top Data Leader jobs, you'll want to keep updated in your knowledge of relevant data implementation requirements. Most Data Leaders who go the distance to land the big-wig jobs... They've taken the time to educate themselves on how to do data science, as well as how that work actually fits in with the businesses "big picture"... In other words, to get to the top, you want to at least understand how to implement data solutions so you can fully gauge the ramifications of what your developers and data implementation people are telling you.

Lastly, never underestimate the power of relationships. You don't have to go out and be a "Limelight Larry" (yes, I just made that up), but you should be spending some energy in building your professional network. Why? Well, because in most cases, those are the people who will be able to help open doors for you at the very top. Half-a-million dollar plus salaries seldom go to people who work in the dark and that no one knows. Spend time chatting with co-workers, making friends in the field on LinkedIn, and giving talks over on Clubhouse. This sort of thing can open WAY more doors for you than taking yet another online course on how to manage X, Y, Z data project thingy.

Ready For Our Best Kept Secret?

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Income -Generating Ideas For Data Professionals

Are you tired of relying on one employer for all your income? Are you dreaming of a side hustle that won’t put you at risk of getting fired or sued? Well, my friend, you’re in luck.

This 48-page listing is here to rescue you from the drudgery of corporate slavery and set you on the path to start earning more money from your existing data expertise. Spend just 1 hour with this pdf and I can guarantee you’ll be bursting at the seams with practical, proven & profitable ideas for new income-streams you can create from your existing expertise.

If you've found this quiz helpful, my only two requests of you are...

1. Tell me how it’s been helpful. Direct message me on LinkedIn or Twitter so we can get to know one another a little!

2. Spread the ❤ – Share this free quiz with your buddies, friends or family. Share it across social and tag me in your post… I’ll reshare it!! Better yet, review it on your own blog and ping me from there.


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